Grossnickle, J., & Raskin, O. (2001). <The> handbook of online marketing research: [knowing your customer using the net]. McGraw-Hill, Inc.
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Chicago Style (17th ed.) Citation
Grossnickle, Joshua, and Oliver Raskin. <The> Handbook of Online Marketing Research: [knowing Your Customer Using the Net]. New York: McGraw-Hill, Inc, 2001.
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MLA (9th ed.) Citation
Grossnickle, Joshua, and Oliver Raskin. <The> Handbook of Online Marketing Research: [knowing Your Customer Using the Net]. McGraw-Hill, Inc, 2001.
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Warning: These citations may not always be 100% accurate.