Cita APA (7a ed.)
Kotler, P. (2002). Principles of marketing (3rd European Edition.). Financial Times/Prentice Hall.
Cita Chicago Style (17a ed.)
Kotler, Philip. Principles of Marketing. 3rd European Edition. Harlow: Financial Times/Prentice Hall, 2002.
Cita MLA (9a ed.)
Kotler, Philip. Principles of Marketing. 3rd European Edition. Financial Times/Prentice Hall, 2002.
Precaución: Estas citas no son 100% exactas.