Citação norma APA
Nielsen, A. C., Karolefski, J., & Heller, A. (2006). Consumer-centric category management: How to increase profits by managing categories based on consumer needs. John Wiley & Sons, Inc.
Citação norma Chicago
Nielsen, A. C., John Karolefski, and Al Heller. Consumer-centric Category Management: How to Increase Profits by Managing Categories Based on Consumer Needs. Hoboken: John Wiley & Sons, Inc, 2006.
Citação norma MLA
Nielsen, A. C., et al. Consumer-centric Category Management: How to Increase Profits by Managing Categories Based on Consumer Needs. John Wiley & Sons, Inc, 2006.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.