APA (7th ed.) Citation
Pelsmacker, P. D., Geuens, M., & Bergh, J. v. d. (2010). Marketing communications: <a> european perspective (4th ed.). Pearson Education Limited.
Chicago Style (17th ed.) Citation
Pelsmacker, Patrick De, Maggie Geuens, and Joeri van den Bergh. Marketing Communications: <a> European Perspective. 4th ed. Harlow: Pearson Education Limited, 2010.
MLA (9th ed.) Citation
Pelsmacker, Patrick De, et al. Marketing Communications: <a> European Perspective. 4th ed. Pearson Education Limited, 2010.
Warning: These citations may not always be 100% accurate.