Citazione Stile APA (7a Edizione)
Farris, P. W., Bendle, N. T., & Pfeifer, P. E. (2010). Marketing metrics: <the> definitive guide to measuring marketing performance (2nd ed.). Pearson Education/Prentice Hall.
Citazione stile Chigago Style (17a edizione)
Farris, Paul W., Neil T. Bendle, e Phillip E. Pfeifer. Marketing Metrics: <the> Definitive Guide to Measuring Marketing Performance. 2nd ed. Upper Saddle River: Pearson Education/Prentice Hall, 2010.
Citatione MLA (9a ed.)
Farris, Paul W., et al. Marketing Metrics: <the> Definitive Guide to Measuring Marketing Performance. 2nd ed. Pearson Education/Prentice Hall, 2010.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.