Ramanujam, M., & Tacke, G. (2016). Monetizing innovation: How smart companies design the product around the price. Wiley.
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Citação norma Chicago
Ramanujam, Madhavan, and Georg Tacke. Monetizing Innovation: How Smart Companies Design the Product Around the Price. Hoboken: Wiley, 2016.
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Citação norma MLA
Ramanujam, Madhavan, and Georg Tacke. Monetizing Innovation: How Smart Companies Design the Product Around the Price. Wiley, 2016.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.