APA (7th ed.) Citation
Faith, L., & Kollár, V. Product Development and Innovations: A Twisty Road for Marketers.
Chicago Style (17th ed.) Citation
Faith, Ladislav, and Vojtech Kollár. Product Development and Innovations: A Twisty Road for Marketers.
MLA (9th ed.) Citation
Faith, Ladislav, and Vojtech Kollár. Product Development and Innovations: A Twisty Road for Marketers.
Warning: These citations may not always be 100% accurate.