Fašiang, T., & Gežík, P. Beyond Data: Strategically Leveraging Consumer Metrics and Market Signals of Business Prosperity in the Context of Marketing Communications.
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Chicago Style (17th ed.) Citation
Fašiang, Tomáš, and Pavel Gežík. Beyond Data: Strategically Leveraging Consumer Metrics and Market Signals of Business Prosperity in the Context of Marketing Communications.
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MLA (9th ed.) Citation
Fašiang, Tomáš, and Pavel Gežík. Beyond Data: Strategically Leveraging Consumer Metrics and Market Signals of Business Prosperity in the Context of Marketing Communications.
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Warning: These citations may not always be 100% accurate.