McDonald, M., Wilson, H., & Chaffey, D. (2024). Marketing Plans: Profitable Strategies in the Digital Age (9th Edition.). Wiley.
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Chicago Style (17th ed.) Citation
McDonald, Malcolm, Hugh Wilson, and Dave Chaffey. Marketing Plans: Profitable Strategies in the Digital Age. 9th Edition. Hoboken: Wiley, 2024.
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MLA (9th ed.) Citation
McDonald, Malcolm, et al. Marketing Plans: Profitable Strategies in the Digital Age. 9th Edition. Wiley, 2024.
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Warning: These citations may not always be 100% accurate.