Ananthan, S., Kohli, A., & Manickam, T. (2026). Strategic Innovation and Sustainable Customer-Centric Growth. IGI Global Scientific Publishing.
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Chicago Style (17th ed.) Citation
Ananthan, Sriram, Amit Kohli, and Thirupathi Manickam. Strategic Innovation and Sustainable Customer-Centric Growth. Hershey: IGI Global Scientific Publishing, 2026.
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MLA (9th ed.) Citation
Ananthan, Sriram, et al. Strategic Innovation and Sustainable Customer-Centric Growth. IGI Global Scientific Publishing, 2026.
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Warning: These citations may not always be 100% accurate.