(1972). Marketing: <A> Contemporary Analysis (2. ed.). MacGraw-Hill.
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Chicago Style (17th ed.) Citation
Marketing: <A> Contemporary Analysis. 2. ed. New York: MacGraw-Hill, 1972.
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MLA (9th ed.) Citation
Marketing: <A> Contemporary Analysis. 2. ed. MacGraw-Hill, 1972.
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Warning: These citations may not always be 100% accurate.