APA (7th ed.) Citation
Churchill, G. A. (1988). Basic Marketing Research (1. ed.). Dryden Press.
Chicago Style (17th ed.) Citation
Churchill, Gilbert A. Basic Marketing Research. 1. ed. New York: Dryden Press, 1988.
MLA (9th ed.) Citation
Churchill, Gilbert A. Basic Marketing Research. 1. ed. Dryden Press, 1988.
Warning: These citations may not always be 100% accurate.