Tomek, J. (1992). Marketingová strategie podniku (1. vyd.). Management Press.
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Citação norma Chicago
Tomek, Jan. Marketingová Strategie Podniku. 1. vyd. Praha: Management Press, 1992.
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Citação norma MLA
Tomek, Jan. Marketingová Strategie Podniku. 1. vyd. Management Press, 1992.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.