Cita APA (7a ed.)
Bateson, J. E. (1989). Managing Services Marketing: Text and Readings (1. ed.). The Dryden Press.
Cita Chicago Style (17a ed.)
Bateson, John E.G. Managing Services Marketing: Text and Readings. 1. ed. Chicago: The Dryden Press, 1989.
Cita MLA (9a ed.)
Bateson, John E.G. Managing Services Marketing: Text and Readings. 1. ed. The Dryden Press, 1989.
Precaución: Estas citas no son 100% exactas.