(1990). Marketing: Theory and Practice (2. ed.). MacMillan.
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Citação norma Chicago
Marketing: Theory and Practice. 2. ed. Houndmills: MacMillan, 1990.
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Citação norma MLA
Marketing: Theory and Practice. 2. ed. MacMillan, 1990.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.