Cita APA (7a ed.)
Pride, W. M., & Ferrell, O. C. (1980). Instructor's Manual: Marketing. Basic Concepts and Decisions (2. ed.). Houghton Mifflin Co.
Cita Chicago Style (17a ed.)
Pride, William M., y O. C. Ferrell. Instructor's Manual: Marketing. Basic Concepts and Decisions. 2. ed. Boston: Houghton Mifflin Co, 1980.
Cita MLA (9a ed.)
Pride, William M., y O. C. Ferrell. Instructor's Manual: Marketing. Basic Concepts and Decisions. 2. ed. Houghton Mifflin Co, 1980.
Precaución: Estas citas no son 100% exactas.