APA (7th ed.) Citation
Pride, W. M., & Ferrell, O. C. (1991). Test Bank Marketing: Concepts and Strategies (7. ed.). Houghton Mifflin Co.
Chicago Style (17th ed.) Citation
Pride, William M., and O. C. Ferrell. Test Bank Marketing: Concepts and Strategies. 7. ed. Boston: Houghton Mifflin Co, 1991.
MLA (9th ed.) Citation
Pride, William M., and O. C. Ferrell. Test Bank Marketing: Concepts and Strategies. 7. ed. Houghton Mifflin Co, 1991.
Warning: These citations may not always be 100% accurate.