Berkowitz, E. N., Kerin, R. A., & Rudelius, W. (1986). Marketing (1. ed.). Times Mirror/Mosby College Publ.
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Chicago Style (17th ed.) Citation
Berkowitz, Eric N., Roger A. Kerin, and William Rudelius. Marketing. 1. ed. St. Louis: Times Mirror/Mosby College Publ, 1986.
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MLA (9th ed.) Citation
Berkowitz, Eric N., et al. Marketing. 1. ed. Times Mirror/Mosby College Publ, 1986.
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Warning: These citations may not always be 100% accurate.