APA (7th ed.) Citation
MacDonald, M. H. (1984). Marketing Plans: How to Prepare Them, How to Use Them (1. ed.). Heinemann.
Chicago Style (17th ed.) Citation
MacDonald, Malcolm H.B. Marketing Plans: How to Prepare Them, How to Use Them. 1. ed. London: Heinemann, 1984.
MLA (9th ed.) Citation
MacDonald, Malcolm H.B. Marketing Plans: How to Prepare Them, How to Use Them. 1. ed. Heinemann, 1984.
Warning: These citations may not always be 100% accurate.