Kress, G. (1988). Marketing Research (3. ed.). Prentice-Hall.
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Chicago Style (17th ed.) Citation
Kress, George. Marketing Research. 3. ed. Englewood Cliffs: Prentice-Hall, 1988.
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MLA (9th ed.) Citation
Kress, George. Marketing Research. 3. ed. Prentice-Hall, 1988.
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Warning: These citations may not always be 100% accurate.