Backhaus, K., & Weiber, R. (1989). Entwicklung einer Marketing - Konzeption mit SPSS/PC+ (1. Aufl.). Springer.
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Citação norma Chicago
Backhaus, Klaus, and Rolf Weiber. Entwicklung Einer Marketing - Konzeption Mit SPSS/PC+. 1. Aufl. Berlin: Springer, 1989.
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Citação norma MLA
Backhaus, Klaus, and Rolf Weiber. Entwicklung Einer Marketing - Konzeption Mit SPSS/PC+. 1. Aufl. Springer, 1989.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.