Green, P., & Srinivasan, V. Conjoint analysis in marketing: New developments with implications for research and practice.
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Chicago Style (17th ed.) Citation
Green, P.E, and V. Srinivasan. Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice.
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MLA (9th ed.) Citation
Green, P.E, and V. Srinivasan. Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice.
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Warning: These citations may not always be 100% accurate.