Kotler, P., & Armstrong, G. (2004). Marketing (1. vyd. [6. dotlač].). Grada Publishing.
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Chicago Style (17th ed.) Citation
Kotler, Philip, and Gary Armstrong. Marketing. 1. vyd. [6. dotlač]. Praha: Grada Publishing, 2004.
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MLA (9th ed.) Citation
Kotler, Philip, and Gary Armstrong. Marketing. 1. vyd. [6. dotlač]. Grada Publishing, 2004.
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Warning: These citations may not always be 100% accurate.