Bernhardt, K. L., & Kinnear, T. C. (1991). Cases in Marketing Management (5.Edition.). Richard D.Irwin.
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Citação norma Chicago
Bernhardt, Kenneth L., and Thomas C. Kinnear. Cases in Marketing Management. 5.Edition. Homewood: Richard D.Irwin, 1991.
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Citação norma MLA
Bernhardt, Kenneth L., and Thomas C. Kinnear. Cases in Marketing Management. 5.Edition. Richard D.Irwin, 1991.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.