Marketing research online research applications
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| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Upper Saddle River, N.J.
Prentice Hall
2003
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| Ausgabe: | 4th ed. |
| Schlagworte: | |
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| LEADER | 00000nam$a2200000$$$4500 | ||
|---|---|---|---|
| 001 | 0010279 | ||
| 005 | 20240226124356.9 | ||
| 020 | |a 0-13-120264-2 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Marketing research |b online research applications |c Alvin C. Burns, Ronald F. Bush |
| 250 | |a 4th ed. | ||
| 264 | 1 | |a Upper Saddle River, N.J. |b Prentice Hall |c 2003 | |
| 300 | |a xxi, 699 s. |e 1 CD-ROM | ||
| 610 | 2 | 0 | |a prieskum trhu |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a systémy informačné |
| 610 | 2 | 0 | |a stratégia marketingová |
| 610 | 2 | 0 | |a marketing manažment |
| 610 | 2 | 0 | |a trh |
| 610 | 2 | 0 | |a zber dát |
| 610 | 2 | 0 | |a informácie |
| 610 | 2 | 0 | |a techniky výskumné |
| 100 | 1 | |a Burns, Alvin C. | |
| 700 | 1 | |a Bush, Ronald F. | |