Marketing v otázkách a odpovědích
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Czech |
| Published: |
Brno
CP Books
2005
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| Subjects: | |
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MARC
| LEADER | 00000nam$a2200000$$$4500 | ||
|---|---|---|---|
| 001 | 0029401 | ||
| 005 | 20221207101153.0 | ||
| 020 | |a 80-251-0518-0 | ||
| 041 | 0 | |a cze | |
| 044 | |a CZ | ||
| 245 | 1 | 0 | |a Marketing v otázkách a odpovědích |c Philip Kotler ; překlad: Jana Kalová |
| 264 | 1 | |a Brno |b CP Books |c 2005 | |
| 300 | |a 130 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a zákazníci |
| 610 | 2 | 0 | |a stratégia marketingová |
| 610 | 2 | 0 | |a nástroje marketingové |
| 610 | 2 | 0 | |a plánovanie |
| 610 | 2 | 0 | |a kontrola |
| 100 | 1 | |a Kotler, Philip | |
| 700 | 1 | |a Kalová, Jana | |