Marketingová komunikace nové trendy a jejich využití
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Czech |
| Published: |
Praha
Management Press
2005
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| Subjects: | |
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MARC
| LEADER | 00000nam$a2200000$$$4500 | ||
|---|---|---|---|
| 001 | 0034527 | ||
| 005 | 20221129082759.3 | ||
| 020 | |a 80-7261-129-1 | ||
| 041 | 0 | |a cze | |
| 044 | |a CZ | ||
| 245 | 1 | 0 | |a Marketingová komunikace |b nové trendy a jejich využití |c Petr Frey |
| 264 | 1 | |a Praha |b Management Press |c 2005 | |
| 300 | |a 111 s. | ||
| 610 | 2 | 0 | |a komunikácia marketingová |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a reklama |
| 610 | 2 | 0 | |a propagácia |
| 610 | 2 | 0 | |a nástroje marketingové |
| 610 | 2 | 0 | |a stratégia marketingová |
| 100 | 1 | |a Frey, Petr | |