Situation analysis of the external environment of a bakery company
Úlohou situačnej analýzy vonkajšieho prostredia je zistiť, čo sa v okolí spoločnosti deje a pokúsiť sa odhadnúť, čo sa bude diať v budúcnosti a ako to môže ovplyvniť jej činnosť a existenciu. V článku sú identifikované faktory vonkajšieho prostredia pekárenskej firmy s využitím STEPE analýzy a je us...
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| Format: | Book Chapter |
| Language: | English |
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