Corporate brand management Marken als Anker strategischer Führung von Unternehmen
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| Autor principal: | |
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| Formato: | Livro |
| Idioma: | alemão |
| Publicado em: |
Wiesbaden
Gabler
2006
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| Edição: | 2. aktualis. und erg. Aufl. |
| Assuntos: | |
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