Kotler on marketing how to create, win, and dominate markets
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
<The> Free Press
1999
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| Subjects: | |
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MARC
| LEADER | 00000nam$a2200000$$$4500 | ||
|---|---|---|---|
| 001 | 0105153 | ||
| 005 | 20240311125555.0 | ||
| 020 | |a 0-684-86038-4 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Kotler on marketing |b how to create, win, and dominate markets |c Philip Kotler |
| 264 | 1 | |a New York |b <The> Free Press |c 1999 | |
| 300 | |a xiv, 257 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a marketing strategický |
| 610 | 2 | 0 | |a marketing globálny |
| 610 | 2 | 0 | |a stratégia marketingová |
| 610 | 2 | 0 | |a internet |
| 610 | 2 | 0 | |a zákazníci |
| 610 | 2 | 0 | |a trh |
| 100 | 1 | |a Kotler, Philip | |