<Le> marketing direct multicanal prospection, fidélisation et reconquete du client
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | French |
| Published: |
Paris
DUNOD
2006
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| Edition: | 2e éd. |
| Series: | Fonctions de l'entreprise
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| Subjects: | |
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| 245 | 1 | 0 | |a <Le> marketing direct multicanal |b prospection, fidélisation et reconquete du client |c Yan Claeyssen, Anthony Deydier, Yves Riquet |
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| 100 | 1 | |a Claeyssen, Yan | |
| 700 | 1 | |a Deydier, Anthony | |
| 700 | 1 | |a Riquet, Yves | |