Branding, including corporate identity, brand equity, private brand, brand management, genericized trademark, naming rights, luxury good, store brand, british airways ethnic liveries, umbrella brand, web 2.0, brand strength analysis, brandable software
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| Format: | Book |
|---|---|
| Language: | English |
| Published: |
[S.l.]
[s.n.]
[2011]
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| Series: | Hephaestus Books
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| Subjects: | |
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| 245 | 1 | 0 | |a Branding, including |b corporate identity, brand equity, private brand, brand management, genericized trademark, naming rights, luxury good, store brand, british airways ethnic liveries, umbrella brand, web 2.0, brand strength analysis, brandable software |
| 264 | 1 | |a [S.l.] |b [s.n.] |c [2011] | |
| 490 | 1 | |a Hephaestus Books | |
| 830 | 0 | |a Hephaestus Books | |
| 610 | 2 | 0 | |a politika výrobná |
| 610 | 2 | 0 | |a politika výrobková |
| 610 | 2 | 0 | |a značky výrobkov |
| 610 | 2 | 0 | |a značky výrobné |
| 610 | 2 | 0 | |a identita podniková |
| 610 | 2 | 0 | |a manažment produktový |
| 610 | 2 | 0 | |a známky ochranné |
| 610 | 2 | 0 | |a produkty |