Ganzheitliche Corporate Identity Profilierung von Identität und Image
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | German |
| Published: |
Wiesbaden
Gabler
2009
|
| Edition: | 2. Aufl. |
| Subjects: | |
| Tags: |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0161295 | ||
| 005 | 20240313132920.0 | ||
| 020 | |a 978-3-8349-0611-3 | ||
| 041 | 0 | |a ger | |
| 044 | |a DE | ||
| 245 | 1 | 0 | |a Ganzheitliche Corporate Identity |b Profilierung von Identität und Image |c Gerhard Regenthal |
| 250 | |a 2. Aufl. | ||
| 264 | 1 | |a Wiesbaden |b Gabler |c 2009 | |
| 300 | |a 285 s. | ||
| 610 | 2 | 0 | |a podnik |
| 610 | 2 | 0 | |a firmy |
| 610 | 2 | 0 | |a identita podniková |
| 610 | 2 | 0 | |a imidž |
| 610 | 2 | 0 | |a stratégia podniková |
| 610 | 2 | 0 | |a motivácia |
| 610 | 2 | 0 | |a komunikácia |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a riadenie podnikové |
| 610 | 2 | 0 | |a štúdie prípadové |
| 610 | 2 | 0 | |a poradenstvo |
| 100 | 1 | |a Regenthal, Gerhard | |