<The> Marketing Control System from a Theoretical and Practical Viewpoints

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Bibliographic Details
Main Author: Daňo, Ferdinand, 1959-
Other Authors: Hanuláková, Eva, 1964-
Format: Book Chapter
Language:English
Subjects:
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041 0 |a eng 
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245 1 0 |a <The> Marketing Control System from a Theoretical and Practical Viewpoints  |c Ferdinand Daňo, Eva Hanuláková 
610 2 0 |a marketing 
610 2 0 |a audit 
610 2 0 |a kontrola 
610 2 0 |a kontroling 
610 2 0 |a distribúcia 
610 2 0 |a marketing manažment 
100 1 |a Daňo, Ferdinand, 1959- 
700 1 |a Hanuláková, Eva, 1964-