Marketing for growth <the> role of marketers in driving revenues and profits
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
PublicAffairs/the Economist
2014
|
| Subjects: | |
| Tags: |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0193092 | ||
| 005 | 20240313133153.1 | ||
| 020 | |a 978-1-61039-397-3 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Marketing for growth |b <the> role of marketers in driving revenues and profits |c Iain Ellwood |
| 264 | 1 | |a New York |b PublicAffairs/the Economist |c 2014 | |
| 300 | |a xi, 210 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a trh |
| 610 | 2 | 0 | |a zákazníci |
| 610 | 2 | 0 | |a rast podniku |
| 100 | 1 | |a Ellwood, Iain | |