Communications
Enregistré dans:
| Auteur principal: | |
|---|---|
| Autres auteurs: | |
| Format: | Livre |
| Langue: | anglais |
| Publié: |
London
Kogan Page
2013
|
| Collection: | Cambridge marketing handbook
|
| Sujets: | |
| Tags: |
Pas de tags, Soyez le premier à ajouter un tag!
|
MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0201927 | ||
| 005 | 20230109114430.0 | ||
| 020 | |a 978-0-7494-7061-6 | ||
| 041 | 0 | |a eng | |
| 044 | |a GB | ||
| 245 | 1 | 0 | |a Communications |c Steve Bax and Paul Woodhouse |
| 264 | 1 | |a London |b Kogan Page |c 2013 | |
| 300 | |a 131 s. | ||
| 490 | 1 | |a Cambridge marketing handbook | |
| 830 | 0 | |a Cambridge marketing handbook | |
| 610 | 2 | 0 | |a komunikácia |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a komunikácia marketingová |
| 610 | 2 | 0 | |a médiá |
| 610 | 2 | 0 | |a podpora predaja |
| 610 | 2 | 0 | |a marketing elektronický |
| 610 | 2 | 0 | |a značky výrobkov |
| 610 | 2 | 0 | |a plánovanie |
| 610 | 2 | 0 | |a podnik |
| 610 | 2 | 0 | |a značky |
| 610 | 2 | 0 | |a správanie spotrebiteľa |
| 610 | 2 | 0 | |a vzdelávanie |
| 610 | 2 | 0 | |a modely |
| 610 | 2 | 0 | |a marketing mix |
| 100 | 1 | |a Bax, Steve | |
| 700 | 1 | |a Woodhouse, Paul | |