Marketing engineering
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Bloomington
Trafford
2004
|
| Edition: | 2nd ed., revised |
| Subjects: | |
| Tags: |
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0207238 | ||
| 005 | 20240226124353.3 | ||
| 020 | |a 1-4120-2252-5 | ||
| 020 | |a 141202252-5 (vzadu na obale) | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Marketing engineering |c Gary L. Lilien, Arvind Rangaswamy |
| 250 | |a 2nd ed., revised | ||
| 264 | 1 | |a Bloomington |b Trafford |c 2004 | |
| 300 | |a 518 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a inžinieri |
| 610 | 2 | 0 | |a rozhodovanie |
| 610 | 2 | 0 | |a modelovanie |
| 610 | 2 | 0 | |a využitie počítačov |
| 610 | 2 | 0 | |a softvér |
| 610 | 2 | 0 | |a analýzy |
| 610 | 2 | 0 | |a plánovanie |
| 610 | 2 | 0 | |a modely rozhodovania |
| 610 | 2 | 0 | |a segmentácia trhu |
| 100 | 1 | |a Lilien, Gary L. | |
| 700 | 1 | |a Rangaswamy, Arvind | |