Intercultural Differences in Destination Marketing
Komunikačné metódy medzi Slovenskom a turistami z VB a Nemecka. Identifikácia dôvodov pre pobyt na Slovensku. Profily turistov a segmentačné skupiny.
Na minha lista:
| Autor principal: | |
|---|---|
| Formato: | Capítulo de Livro |
| Idioma: | inglês |
| Assuntos: | |
| Tags: |
Sem tags, seja o primeiro a adicionar uma tag!
|
Registos relacionados: Intercultural Differences in Destination Marketing
- Marketing and Managing Tourism Destinations
- Destination Audit and Its Importance
- Destination Marketing Essentials
- Critical Evaluation of Theoretical Foundations of Destination in Tourism as a Production Network
- Comparasion of Destination Management Organisation in Slovakia and Abroad
- Collaborative Destination Management of V4 Vountries and Germany During the Covid-19 Pandemic