Market segmentation as a basis of a successful marketing strategy
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| Format: | Chapitre de livre |
| Langue: | anglais |
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| LEADER | 00000nla a2200000 4500 | ||
|---|---|---|---|
| 001 | 0225835 | ||
| 005 | 20240502073714.5 | ||
| 041 | 0 | |a eng | |
| 044 | |a SK | ||
| 245 | 1 | 0 | |a Market segmentation as a basis of a successful marketing strategy |c Barbora Gontkovičová |
| 500 | |a Abstrakt | ||
| 610 | 2 | 0 | |a stratégia marketingová |
| 610 | 2 | 0 | |a segmentácia |
| 610 | 2 | 0 | |a segmentácia trhu |
| 610 | 2 | 0 | |a spotrebitelia |
| 100 | 1 | |a Gontkovičová, Barbora, 1986- | |