Successful use of Market Intelligence in the enterprise
Uplatnenie nástrojov Market Intelligence a ich dopad na rozhodovanie v oceliarskom podniku. Market Intelligence v automobilovom priemysle.
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| Format: | Book Chapter |
| Language: | English |
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| LEADER | 00000nla a2200000 4500 | ||
|---|---|---|---|
| 001 | 0227175 | ||
| 005 | 20240502073738.0 | ||
| 041 | 0 | |a eng | |
| 044 | |a SK | ||
| 245 | 1 | 0 | |a Successful use of Market Intelligence in the enterprise |c Peter Zahumenský, Jaroslav Dugas |
| 520 | |a Uplatnenie nástrojov Market Intelligence a ich dopad na rozhodovanie v oceliarskom podniku. Market Intelligence v automobilovom priemysle. | ||
| 610 | 2 | 0 | |a systémy informačné |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a prieskum trhu |
| 610 | 2 | 0 | |a rozhodovanie |
| 610 | 2 | 0 | |a rozhodovanie podnikové |
| 610 | 2 | 0 | |a business intelligence |
| 100 | 1 | |a Zahumenský, Peter | |
| 700 | 1 | |a Dugas, Jaroslav, 1967- | |