Generation X and Y Perception of Banking Industry Innovations in Czech Republic
Skúmanie služieb v bankovom sektore - používanie internetového bankovníctva, mobilného bankovníctva, bezkontaktné platby. Preferencie v oblasti platobných systémov a riadenia osobných financií. Prístup k inováciám, najmä technologickým a analýza vnímania inovácií v bankovom sektore generáciou X a Y....
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| Format: | Book Chapter |
| Language: | Czech |
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