Brand Strategy
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Director Books/Simon & Schuster
1990
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| Subjects: | |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0263057 | ||
| 005 | 20240111123342.2 | ||
| 020 | |a 1-87055-530-9 | ||
| 041 | 0 | |a eng | |
| 044 | |a GB | ||
| 245 | 1 | 0 | |a Brand Strategy |c John M. Murphy |
| 264 | 1 | |a London |b Director Books/Simon & Schuster |c 1990 | |
| 300 | |a 186 s. | ||
| 610 | 2 | 0 | |a firmy |
| 610 | 2 | 0 | |a značky |
| 610 | 2 | 0 | |a značky výrobkov |
| 610 | 2 | 0 | |a stratégia podniková |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a imidž |
| 100 | 1 | |a Murphy, John M. | |