Principles of Marketing - Study Text
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| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Book |
| Language: | English |
| Published: |
Bratislava
[University of Economics of Bratislava]
2016
|
| Edition: | 1st Edition |
| Subjects: | |
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MARC
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| 245 | 1 | 0 | |a Principles of Marketing - Study Text |c Milan Oreský |
| 250 | |a 1st Edition | ||
| 264 | 1 | |a Bratislava |b [University of Economics of Bratislava] |c 2016 | |
| 300 | |a 318 s. [21,59 AH] | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a pojmy |
| 610 | 2 | 0 | |a zákazníci |
| 610 | 2 | 0 | |a zodpovednosť podniku spoločenská |
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| 610 | 2 | 0 | |a správanie spotrebiteľa |
| 610 | 2 | 0 | |a trhy |
| 100 | 1 | |a Oreský, Milan, 1956- | |
| 710 | 2 | |a Ekonomická univerzita v Bratislave | |