Marketing Research Applied Insight
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Harlow
Pearson
2020
|
| Edition: | 6th Edition |
| Subjects: | |
| Tags: |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0277243 | ||
| 005 | 20240221114213.3 | ||
| 020 | |a 978-1-292-30872-2 | ||
| 020 | |a 978-1-292-30874-6 | ||
| 020 | |a 978-1-292-30876-0 | ||
| 041 | 0 | |a eng | |
| 044 | |a GB | ||
| 245 | 1 | 0 | |a Marketing Research |b Applied Insight |c Daniel Nunan, David F. Birks, Naresh K. Malhotra |
| 250 | |a 6th Edition | ||
| 264 | 1 | |a Harlow |b Pearson |c 2020 | |
| 300 | |a 951 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a výskum marketingový |
| 610 | 2 | 0 | |a výskum kvalitatívny |
| 610 | 2 | 0 | |a korelácia |
| 610 | 2 | 0 | |a regresia |
| 610 | 2 | 0 | |a analýzy |
| 100 | 1 | |a Nunan, Daniel | |
| 700 | 1 | |a Birks, David F. | |
| 700 | 1 | |a Malhotra, Naresh K. | |