Suitability of Measuring Consumer Ethnocentrism Based on Cetscale10 and Cetscale17 in Slovakia
Spotrebiteľský etnocentrizmus - zameranie sa na podporu domácej produkcie. Najpoužívanejšie nástroje na meranie spotrebiteľského etnocentrizmu - CETSCALE10 a CETSCALE17. Faktory, ktoré ovplyvňujú úroveň spotrebiteľského etnocentrizmu.
Guardado en:
| Autor principal: | |
|---|---|
| Formato: | Capítulo de libro |
| Lenguaje: | inglés |
| Materias: | |
| Etiquetas: |
Sin Etiquetas, Sea el primero en etiquetar este registro!
|
Ejemplares similares: Suitability of Measuring Consumer Ethnocentrism Based on Cetscale10 and Cetscale17 in Slovakia
- Interpretation Options for Measuring Consumer Ethnocentrism Based on the Standardized CETSCALE
- Examining the Adaptability of Consumer Ethnocentrism Using CETSCALE: a Comparison of the Philippines, Slovakia, and the Czech Republic
- Consumer Ethnocentrism: Comparison of Slovakia and the Czech Republic
- An Innovative Pilot Study of Ethnocentrism in the Context of Visual Elements in Marketing Management
- Relationship between World-mindedness and Consumer Ethnocentrism: A Case of Slovakia
- Consumer Ethnocentrism in Slovakia: A Literature Review