Modelling the CSR Concept of an Enterprise Under the Influence of Marketing Strategies and Strategic Competitiveness
Spoločenská zodpovednosť podnikov. Zelené stratégie podnikov a udržateľnosť. Inovácie, marketingové stratégie, marketingový mix a spoločenská zodpovednosť firiem.
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| Format: | Book Chapter |
| Language: | English |
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