Marketing <A> Managerial Approach
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| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Cincinnati
South-Western Pub. Co.
1987
|
| Edition: | 2. ed. |
| Subjects: | |
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MARC
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|---|---|---|---|
| 001 | c000435 | ||
| 005 | 20221221074700.1 | ||
| 020 | |a 0-538-19110-4 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Marketing |b <A> Managerial Approach |c William H. Cunningham, Isabella C.M. Cunningham, Christopher M. Swift |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a Cincinnati |b South-Western Pub. Co. |c 1987 | |
| 300 | |a 811 s. |e príl. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a manažment |
| 610 | 2 | 0 | |a podnik |
| 610 | 2 | 0 | |a riadenie podnikové |
| 610 | 2 | 0 | |a trh |
| 610 | 2 | 0 | |a výrobky |
| 610 | 2 | 0 | |a komunikácia |
| 610 | 2 | 0 | |a tvorba cien |
| 610 | 2 | 0 | |a distribúcia |
| 610 | 2 | 0 | |a plánovanie podnikové |
| 100 | 1 | |a Cunningham, William H. | |
| 700 | 1 | |a Cunningham, Isabella C.M. | |
| 700 | 1 | |a Swift, Christopher M. | |