Základy marketingu
Saved in:
| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Book |
| Language: | Slovak |
| Published: |
Bratislava
VŠE
1992
|
| Edition: | 1. vyd. |
| Subjects: | |
| Tags: |
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | c000474 | ||
| 005 | 20221214091058.1 | ||
| 020 | |a 80-225-0345-2 | ||
| 041 | 0 | |a slo | |
| 044 | |a SK | ||
| 245 | 1 | 0 | |a Základy marketingu |c Juraj Prachár |
| 250 | |a 1. vyd. | ||
| 264 | 1 | |a Bratislava |b VŠE |c 1992 | |
| 300 | |a 261 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a trh |
| 610 | 2 | 0 | |a dopyt |
| 610 | 2 | 0 | |a ceny |
| 610 | 2 | 0 | |a ponuka |
| 610 | 2 | 0 | |a konkurencia |
| 610 | 2 | 0 | |a výskum trhu |
| 610 | 2 | 0 | |a reklama |
| 610 | 2 | 0 | |a práca s verejnosťou |
| 610 | 2 | 0 | |a nákup |
| 100 | 1 | |a Prachár, Juraj | |
| 710 | 2 | |a Vysoká škola ekonomická v Bratislave. Obchodná fakulta | |