Quantitative Methods in Marketing
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| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
The Dryden Press
1995
|
| Edition: | 1. ed., repr. |
| Subjects: | |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | c013033 | ||
| 005 | 20221205133445.0 | ||
| 020 | |a 0-03-099020-3 | ||
| 041 | 0 | |a eng | |
| 044 | |a GB | ||
| 245 | 1 | 0 | |a Quantitative Methods in Marketing |c Edit. Graham J. Hooley, Michael K. Hussey |
| 250 | |a 1. ed., repr. | ||
| 264 | 1 | |a London |b The Dryden Press |c 1995 | |
| 300 | |a 272 s. | ||
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a riadenie predaja |
| 610 | 2 | 0 | |a metódy rozhodovania |
| 700 | 1 | |a Hooley, Graham J. | |
| 700 | 1 | |a Hussey, Michael K. | |