Marketingové analýzy a prognózy
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| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | Slovak |
| Published: |
Bratislava
Ekonóm
1996
|
| Edition: | 1. vyd. |
| Subjects: | |
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MARC
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|---|---|---|---|
| 001 | c013308 | ||
| 005 | 20221214071337.8 | ||
| 020 | |a 80-225-0743-1 | ||
| 041 | 0 | |a slo | |
| 044 | |a SK | ||
| 245 | 1 | 0 | |a Marketingové analýzy a prognózy |c Dagmar Lesáková, Štefan Rajt |
| 250 | |a 1. vyd. | ||
| 264 | 1 | |a Bratislava |b Ekonóm |c 1996 | |
| 300 | |a 160 s. | ||
| 610 | 2 | 0 | |a analýzy |
| 610 | 2 | 0 | |a prognózy |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a metóda Delfy |
| 610 | 2 | 0 | |a ceny |
| 610 | 2 | 0 | |a portfólio |
| 610 | 2 | 0 | |a štúdie prípadové |
| 100 | 1 | |a Lesáková, Dagmar, 1949- | |
| 700 | 1 | |a Rajt, Štefan | |
| 710 | 2 | |a Ekonomická univerzita v Bratislave. Obchodná fakulta | |